Digital Functional Analyst

You will be part of the digital team, working across all digital customer touchpoints: app & web, the public website, and online sign-in & subscription funnels, for both B2C and B2B customers. Embedded in the digital scrum team, you act as the bridge between business needs and technical delivery — ensuring that complex digital flows are thoroughly understood, documented, and translated into clear functional specifications.

Your role is distinct from the Process Analysts in the Retail & B2B department: while they bring an end-to-end business process view (covering operational and back-office flows), you translate that view into the digital product. Close collaboration between both roles is key to ensuring consistency from business process to digital experience.
 

TASKS

Functional analysis

• Perform deep-dive functional analyses on digital features and change requests, from discovery to delivery
• Translate business needs into clear functional specifications, user stories, and acceptance criteria — with a digital-first lens
• Map and document digital user flows, edge cases, and technical dependencies
• Identify risks and inconsistencies in digital flows with a sharp eye for detail

Collaboration & alignment

• Collaborate with UX/UI designers and analytics colleagues to align on user experience and data needs
• Work closely with process analysts from Retail & B2B to ensure end-to-end consistency between business processes and digital flows
• Act as a functional bridge between the business and the scrum development team

Agile support

• Support Product Owners in backlog refinement and sprint preparation
• Contribute to agile ceremonies and ensure functional clarity throughout the sprint cycle

Skills and competencies

• Strong analytical mindset — ability to deep dive into complex digital flows and identify what matters
• Excellent attention to detail — nothing slips through the cracks
• Good understanding of digital product development and online customer journeys
• Solid interpersonal and communication skills — comfortable working with technical, UX, and business profiles alike
• Structured, autonomous, and able to manage multiple topics in parallel
• Experience with agile/scrum ways of working is an asset
• Knowledge of the energy sector is a plus

Technicalities

• Minimum 3-5 years of experience in functional analysis, preferably in a digital environment
• Familiarity with tools such as Jira, Confluence, or equivalent for backlog and documentation management
• Experience working in agile/scrum teams
• Good level of English and French or Dutch